Project MIKY: Mickey Mouse's true colors
(comprehensive history of the subject; can be purchased Leaving Reality Behind, July 2002 (book) here)
Ars Technica, Sept. 28, 2002: The latest scumware tactic: shades of 1999
NPR "Morning Edition," May 9, 2000 Fortune, Feb. 14, 2000: Virtual Sit-Ins (local copy here)
Time, January 26, 2000: A Tale of Two eToys
CNN (TV), Dec. 17, 1999: good transcript; poor transcript (included on our compilation video)
NBC (TV), Dec. 18, 1999 (not online; included on our compilation video)
CNET, February 10, 2000 (re: VintageCocaCola.com): Coca-Cola caps Net name dispute with fan site (amazingly states that in the etoy case, "the judge ruled in favor of the lesser-known company")
AP, January 26, 2000: eToys.com Settles Suit With Swiss (entry in ® ark's TM Corporate Poetry Contest: "The settlement marks the conclusion of yet another controversy over domain names as renegade Internet developers create controversial Web sites offensive to corporations")
CNN Headline News, January 26, 2000 ( poor transcript)
Earth Island Journal, June 7, 2000: eToy Story
The Independent, January 31, 2000: Victory declared in the toy war
M/C Journal, June 19, 2003: Toywars : Conceptual Art Meets Conceptual Business
Wired, Feb. 2, 2000: The Boys Behind Etoy
Telepolis, Feb. 26, 2000, by Reinhold Grether: How the Etoy Campaign Was Won
Telepolis, Feb. 26, 2000, by Reinhold Grether: Wie die Etoy-Kampagne geführt wurde
Telepolis, January 26, 2000 (in German): eToys.com zieht die Klage gegen Etoy.com zurück
Berliner Zeitung, January 27, 2000 (in German): Als würde Shell das Öl ausgehen (interview with etoy.GRAMAZIO)
South to the Future, January 26, 2000: In Search of eToys.com
ABC News, January 26, 2000: Online toy store settles with Internet renegades [sic]
La Repubblica, January 27, 2000 (in Italian): La grande guerra di etoy contro Etoys
Com! Online Aug. 24, 2000 (in German): Drei Amerikaner planen den digitalen Kreuzzug
CNET, January 25, 2000: eToys settles Net name dispute with etoy
Slashdot, January 25, 2000: eToys Inc. Drops etoy Suit - For Real This Time
CNN, January 25, 2000: eToys settles Net name dispute with etoy
Telepolis, January 20, 2000 (in German): Spiel mit eToys.com About the latest etoy Fund game (copy the link and paste into a new window, or click here or here for copies.
Kriptopolis, Jan. 30, 2001 (in Spanish): Etoy contraataca
Wall Street Journal, January 28, 2000: Another David Fells a Goliath; Will E-Lummoxes Ever Learn?
MSNBC (reprint of above) Internet News, January 26, 2000: eToys Drops Domain Name Suit
Wired, January 25, 2000: Victory for Etoy Is At Hand
Wired, January 17, 2000: Etoy: 'This Means toywar.com!'
Wired, January 15, 2000: Etoy: Don't Forgive, Don't Forget
Infoworld.com, January 10, 2000: The war over a single letter -- eToys vs. etoy and civil disobedience protests via the Web
New York Times, January 25, 2000: eToys Drops Lawsuit Against Artist Group
New York Times (local copy) Village Voice, January 5, 2000: Game Over: Lawsuit Dropping Follows Holiday Shopping at eToys
ZDNet, February 2, 2000 (in French): etoy/eToys : le net-art fait plier l'e-business
Bloomberg, Dec. 30, 1999: RTMARK SAYS ETOYS STILL SUING INTERNET ART GROUP (see also this related exchange)
Bloomberg, Dec. 30, 1999: EToys May Drop Lawsuit Against Internet Arts Group, WSJ Says
The Washington Post, Dec. 31, 1999: The Fine Art of Compromise: EToys Seeks Peace in Trademark Battle With Artists' Web Site (slightly different version here)
The Christian Science Monitor, Jan. 2, 2000: Back to the future (see also this excellent follow-up; the iDefense report is advertised here)
Largeur, January 26, 2000: Le collectif zurichois etoy a gagné sa bataille contre le géant du jouet
New York Times, Dec. 30, 1999: Art and Commerce Collide Online (reprinted January 3 in )
San Francisco Chronicle ZDTV, Dec. 23, 1999: This is the Part of the Site Where We Dance
CNET, Dec. 29, 1999: eToys seeks settlement in dispute with etoy
WoZ, January 5, 1999 (in German): Cyberkrieg: Kapituliert eToys?
The Register, Dec. 30, 1999: eToys softens under grassroots pressure
ON24 (The Internet Broadcast Network for Online Investors), Dec. 30, 1999: eToys Offers to Settle Lawsuit with etoy.com
Wired, Dec. 30, 1999: Etoy Balks at Olive Branch
Wired, Dec. 30, 1999: Etoy: 'The Fight Isn't Over'
The Industry Standard, Dec. 30, 1999: About Face: EToys Seeks Peaceful Co-existence (also at Yahoo)
Switch, Jan. 20, 2000: Interview with etoy
Telepolis, Dec. 30, 1999 (in German): eToys.com gibt im Domainnamenkonflikt mit der Künstlergruppe Etoy - ein wenig - nach
Berliner Zeitung, Dec. 29, 1999 (in German): Sie versuchen, uns zu zerstoeren
Wired, Dec. 29, 1999: EToys Relents, Won't Press Suit
Slashdot, Dec. 29, 1999: eToys Drops Lawsuit Against eToy (note: they didn't actually drop the lawsuit, they just from it)
moved away Slashdot, Dec. 30, 1999: Etoy: It's Not Over Yet
Slashdot, Dec. 29, 1999: Etoy Update
Newsticker, Dec. 30, 1999: eToys.com gibt im Streitfall mit der Künstlergruppe Etoy nach
New York Times, Dec. 29, 1999: Etoys Offers to Drop Suit Against Artists Group
The American Reporter, Dec. 29, 1999: In Retreat, eToys to 'Move Away' From etoy Lawsuit
The American Reporter, Dec. 28, 1999: Clashing Domain Names Underlie Unusual Court Case
Swiss National Television, Dec. 24, 1999: Not available online. (Coverage of the MOMA conference, and interviews with etoy agents. Also, the Swiss crew travelled to Santa Monica to attempt to interview Toby Lenk, eToys CEO, but he refused.)
Ciberpaís, Jan. 6, 2000: Un grupo de 'net.art' pierde una batalla legal contra eToys
CNN, Dec. 29, 1999: "A protest against eToys for some sort of obscure reason..."
Banner look familiar? See CNN.
Yahoo! Finance, Dec. 23, 1999: Wrong! Of eToys and Dot-Coms ("A third reason for the [eToys stock] decline might be some sort of sabotage of the site itself by dissident Web folk who are apparently enraged about a court battle eToys has had against Etoy.com, some small Swedish art site.")
"Morning Edition," NPR, Dec. 18, 1999, RealAudio: Attack on eToys (transcript here)
Berliner Zeitung, Dec. 21, 1999 (in German): Spielzeugkrieg geht weiter
eBund, Dec. 24, 1999 (in German): Geldkultur gegen Netzkultur
USA Today, Dec. 29, 1999: Peace in our time?
Feed, Dec. 23, 1999: A good year for lawyers
ZDNet, Dec. 21, 1999: Toy Wars
Time Digital, Dec. 19, 1999: Etoy vs. Etoys: E-commerce Gets Ugly
ZDTV, Dec. 19, 1999: A Protest Group Fights Back
Reinhold Grether's summary Digital Coast Weekly, Dec. 16, 1999: eToys Takes on etoy in a Legal Battle Yet to Be Resolved
CNN, Dec. 23, 1999: As New Year nears, threat of Net attack program mounts (shows the hysteria factory hard at work)
Wired News, Dec. 21, 1999: Etoy: 'This Means War' (discusses the conference)
ZDNet News, Dec. 14, 1999, top story: Protest Group Out To "Destroy" eToys (same story in Interactive Week)
ZDNet News, Dec. 14, 1999 (in Japanese): Protest Group Out To "Destroy" eToys
Telepolis, Dec. 13, 1999: The Toy War Escalates
Der Bund, Dec. 23, 1999 (in German): Boykott gegen E-Business-Giganten
Weltwoche, Dec. 23, 1999 (in German): Vorweihnachtlicher Spielzeugkrieg: eToys vs. etoy
Tages-Anzeiger, Dec. 22, 1999 (in German): 15000 Dollar im Tag für die Anwälte
WOZ, Dec. 23, 1999 (in German): Forget X-mas. Get online. Join E-War!
Wired News, Dec. 17, 1999: "Be Grateful For Etoy"
Badische Zeitung, Dec. 22, 1999 (in German): Schlachtgetöse im Internet
Newsticker, Dec. 18, 1999 (in German): Internetprovider auf Betreiben von eToys.com blockiert
The Online Reporter, Dec. 1999: How Grinchy Can You Get?
Wired News, Dec. 20, 1999: Major Toy Site, Um, Er, Sucks
Telepolis, Dec. 19, 1999 (in German): Virtuelles Sit-in geht weiter
Globe Technology, Dec. 23, 1999: Toys are not us (discusses the conference)
New York Times, Dec. 18, 1999: ISP Blocked After eToys Protest
CNN, Dec. 21, 1999: eToys attacks show need for strong Web defenses (same article as below; some of its errors are discussed in Slashdot--others include the assertion that RTMark made eToys' IP available to help hackers... as if they needed that)
Network World, Dec. 20, 1999: eToys attacks show need for strong Web defenses
Financial Times, Dec. 18, 1999: e-TOYS: Hackers Try to Disrupt Internet Company
Arizona Daily Star, Dec. 20, 1999: How the Grinch stole etoy.com
VilaWeb, Dec. 21, 1999 (in Catalan): La revolta de les joguines
Telepolis, Dec. 18, 1999 (in German): Der Domainnamenkonflikt zwischen Etoy und eToys spitzt sich zu
Frankfurter Rundschau, Dec. 23, 1999 (in German): Krieg im Netz. Muskelspiel der Bosse: Warum der Konzern "eToys" die Kunst von "etoy" nicht mag
VNUNet, Dec. 24, 1999: etoy domain name battle intensifies
Sueddeutsche Zeitung, Dec. 22, 1999 (in German): Spiel und Ernst
Telepolis, Dec. 13, 1999 (in German): RTMark ruft zu einem Internetspiel gegen eToys.com auf
Libération, Dec. 17, 1999 (in French): Technoguérilla
APB News, Dec. 15, 1999: Online Toy Store Under Virtual Attack
ZDNet, Dec. 15, 1999: ETOYS RAISES DOMAIN QUANDARY
ZDNet, Dec. 15, 1999 (response to above): What RTMark is doing is criminal
Wired News, Dec. 15, 1999: E-Riots Threaten EToys.com
Slashdot, Dec. 16, 1999 (discussion): NSI Steps Into the eToys vs etoy Debate
The Industry Standard, Dec. 15, 1999: No Toying Around (includes comment by etoy lawyer)
"Morning Edition," NPR, Dec. 13, 1999, RealAudio: Trademark Infringement Suit (transcript here)
USA Today, Dec. 15, 1999: Etoy's allies aren't playing around
PR Web, Dec. 9, 1999: Web revolts against eToys - Its Just an 'S'!
Wired News, Dec. 11, 1999: Toying with Domain Names
New York Times, Dec. 9, 1999: EToys Lawsuit Is No Fun for Artist Group
Seattle Weekly, Dec. 17, 1999: The Name Game
Associated Press, Dec. 15, 1999: Online Toy Store Under Attack (also here, here, here, etc.) Note: etoy and ® ark are of course TM not "online renegades" as the AP story says; etoy is the most important Internet art group, and ® ark is... TM ®. All of these other articles are much fairer.
ark TM PC World, Dec. 13, 1999: E-Toy(s) Story
The Industry Standard, Dec. 15, 1999, English version: What's in an "S"? Ask eToys
Der Standard, Feb. 3, 2000 (in German): CHRONOLOGIE DER EREIGNISSE
San Jose Mercury News, Dec. 17, 1999: eToys, Go Home
Branchez-Vous, Dec. 13, 1999, in French: Campagne contre eToys
Sidney Morning Herald, Dec. 12, 1999: EToys wins court freeze on Etoy site
Internet Intern, Dec. 21, 1999 (in German): Etoyssucks liebt eToys
Toronto Globe and Mail, Dec. 13, 1999, not online: Hacking eToys
Washington Post, Dec. 10, 1999: EToys vs. Etoy: A Clash of Commerce and Art
London Independent, Dec. 13, 1999: eToys vs. etoy
Tasty Bits from the Technology Front, Dec. 13, 1999: Is eToys paying in market cap for bullying etoy?
Slashdot, Dec. 3, 1999: No EToy for Christmas
Telepolis, Dec. 6, 1999: Toywars
Telepolis, Dec. 6, 1999 (in German): Spielzeugkriege
ArtsWire, Dec. 15, 1999: California Court Blocks Artists Www.Etoy.Com Domain
h2so4, Dec. 3, 1999: Sell eToys. Buy etoy.
Multimédium, Dec. 7, 1999: eToys.com force etoy.com à retraiter
Village Voice, Dec. 1, 1999: e-Toy Story
Internet News, Dec. 6, 1999: eToys takes on etoy
City Pages, Dec. 1, 1999: This Means eWar!
Salon, Nov. 30, 1999: Toy story
For more media coverage click here
And how's this for irony?
About -- ZDNet, March 11, 2000 (in French): Leonardo Affaire Leonardo : profil bas chez Transasia
About -- Leonardo Libération, Feb. 18, 2000 (in French): La dictature du ® (the storm is gathering)
About -- Leonardo Telepolis, Dec. 23, 1999 (in German): Künstler raus!
About Moviola-- Wired, June 16, 2000: Did RT Miss the Mark This Time?
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